Yuedong Joins as an Official Partner of 2025 World Jump Rope Championships in Continued Support of IJRU

IJRU is excited to announce Yuedong as an Official Partner of the 2025 World Jump Rope Championships! As a longstanding supporter of IJRU through programs like the Judge Infrastructure Initiative, Yuedong’s involvement in the 2025 World Championships marks a natural extension of their investment in the sport’s growth and success.

Yuedong was founded in 2009 at Shanghai University of Sport by a group of jump rope champions who are deeply passionate about the sport. Today, Yuedong is a leading jump rope brand in China and the primary drafter of China’s national jump rope standards.

With the mission of “Jump For Health · Enjoy Your Life,” Yuedong became an official partner of the International Jump Rope Union (IJRU) in 2023. Together with IJRU, it has co-organized several programs, including the Judge Infrastructure Initiative (JII) and Everybody Jump. For the past 16 years, Yuedong has remained committed to promoting the global development and spread of jump rope, having been invited to participate in major international events such as the 2010 Shanghai World Expo, the 2014 Nanjing Youth Olympic Games, and the 2016 Rio Olympic Games.

To create products with a unique cultural core and distinctive charm, Yuedong has built a world-class factory and a comprehensive R&D and production center. It has developed advanced products across different categories such as speed, freestyle, and fitness ropes. Each year, Yuedong produces more than 40 million jump ropes, which are sold in over 30 countries worldwide. The brand has collaborated with world champions like Luke Boon and international brands such as Decathlon to co-develop outstanding jump rope products. Yuedong provides full-process, one-stop support—from initial design concepts to manufacturing, professional processing, and elegant packaging—ensuring excellence at every stage.

In addition, Yuedong hosts hundreds of high-level jump rope competitions each year, including the International Jump Rope Masters and the Double Dutch Contest Shanghai. We sincerely invite jump rope enthusiasts from around the world to join us in competition and collaboration.

Let’s Jump Together to a Shared Future.